Grooming with Si Moore: There’s a lot to be said for a simple name. I mean, this bottle of Giorgio’s finest has sat on my dresser for a good week and I still can’t figure out what it’s called.
Is it Profondo? Is it Acqua? Is it GIO? All caps for effect, obvs.
Either way who cares, cos this stuff smells divine the moment you open the box. You know those scents that smell amazing in the air when you spray them on but never seem to ‘catch’ on your skin? GIO (that’s what we’re calling it) isn’t one of those. It literally smells like fresh summer sunrises when you’re on holiday and you somehow managed to zero your inbox before you turned your phone off forever, mixed with my cat Frank after he’s run through the rosemary bushes on his way inside after a hard night guarding the lawn.
This is the kinda scent that makes resort wear and over-tanned skin somehow seem so right. Five stars, would trade again.
Fragrance review by Si Moore at Bayly & Moore
Fragrance product photography by Together Journal
Simon Moore is one half of Bayly & Moore, the legendary duo who take photos and make films. Known worldwide not only for their picture-making ability but also for their kind hearts and constant evolution of the wedding industry.
Bio on Simon Moore…
Si was originally a musician before he discovered a passion and his talent for photography. We think he is somewhat of a creative genius with his multi-disciplinary sense of visual and audio style. We figure if you have proved yourself as a taste-maker across two disciplines you may as well throw a third in there too. Visual + audio and now scent – That and the fact that has photographed hundreds, if not thousands of weddings, which involves getting up close and personal with a LOT of people. He knows what smells good, and bad. And he’s serving it up like a fresh taco (he also has a degree in tacos) for you all right here.
