La Mer – NEW Moisturizing Soft Cream

La Mer Soft Cream is an iconic skincare product that has become a favourite among beauty enthusiasts worldwide. Imagine how excited we were to discover there is a Reformulated version with advanced benefits…

This luxurious cream is renowned for its ultra-soft texture and nourishing properties that leave the skin feeling hydrated and radiant, but just what is it that makes it stand out in the crowded space of beauty?

Multi-Sized Moisture Spheres give the Soft Cream its sumptuously smooth texture and with its advanced formulation, the La Mer Soft Cream now boasts even more benefits, including increased hydration, improved skin texture, and a reduction in the appearance of fine lines and wrinkles. Its unique blend of ingredients, including the brand’s patented Miracle Broth, ensures that it delivers maximum results with every use.

From the brand:
Billions of Multi-Sized Moisture Spheres in every jar now work to fill skin in layer-by-layer like puzzle pieces to saturate skin’s surface from every angle. By fitting within skin with 3D precision, the spheres burst into skin on first touch, transporting Miracle BrothTM exactly where skin needs it most. The result is healing moisture longevity that lasts to help skin resist the appearance of fine, dry lines.
After 12 weeks, 76% of women showed a measurable improvement in forehead lines1

Our editor Greta who has been using the soft cream (for day) as well as the Crème de la Mer (for night) for several years has really enjoyed trialling and using the New Moisturizing Soft Cream formulation;

“It has the same luxurious and decadent feel of the earlier version but is scientifically endorsed to deliver more potency. It’s perfect for brides or those with important occasions who really want to give their skin that little bit extra” – Greta Kenyon – Together Journal Editor

La Mer is a brand that represents hope, healing and one man’s deep respect for the power of the living sea. It all began over fifty years ago when Dr. Max Huber, a physicist, embarked on a healing quest after a lab accident. Twelve years and 6,000 experiments later, Miracle BrothTM – the legendary elixir – was born. Since joining The Estée Lauder Companies in 1995, La Mer has become the most coveted skin care brand in the world.

NEW Moisturizing Soft Cream will be available at La Mer David Jones counters, MECCA, Smith & Caughey’s counters and online and from March 2023