RAAIE now finds a home on Sephora’s shelves, marking a quiet milestone for New Zealand beauty.
The cult skincare name on every beauty editor’s lips, RAAIE has reached a new zenith: the brand is now officially stocked at Sephora across Australia and New Zealand. As the first New Zealand skincare line to grace the global beauty giant’s shelves, RAAIE cements its place as a modern trailblazer in conscious, botanically driven science.
Founded by Katey Mandy, RAAIE captures the meeting point between nature and innovation, with each product distilled from potent native botanicals and forward-thinking actives. The launch at Sephora is more than a retail milestone; it signals a growing appetite for high-performance skincare that balances integrity, transparency, and a distinctly Antipodean perspective.
To mark the occasion, we’re spotlighting one of our all-time favourites, and one of the originals where it all began. At the heart of the collection is the Yellow Moonbeam Retinal Elixir, a nightly serum designed to renew, brighten and restore with remarkable grace. Retinal, a next-generation vitamin A derivative, is paired with bakuchiol and niacinamide to gently resurface the skin and enhance radiance without irritation. The texture is refined, the scent barely there, and the results speak for themselves.
RAAIE’s wider range is equally considered. Every formula is enriched with New Zealand-grown antioxidants, lending each product a sense of place and purpose. Harakeke, mamaku and alpine rose bring more than botanical beauty; they play an active role in the brand’s skin health story.
In an era where beauty must deliver on both efficacy and ethics, RAAIE feels entirely of the moment. Effortlessly stylish, scientifically assured and rooted in the natural world, this is skincare created with both soul and precision. And it’s one we can wholeheartedly stand behind, having been regular users for a number of years now. It’s one of our beauty top-shelf favourites.
Congratulations to Katey and her talented team. For more information, visit raaie.co.nz and @raaieskincare.