Effortless, atmospheric imagery with a timeless editorial sensibility.
Rooted in emotion, atmosphere and refined storytelling, In the Name of Love Photography captures weddings with an editorial sensibility that feels both timeless and deeply personal. Blending the softness of 35mm film with an instinctive eye for honest moments, their imagery balances quiet romance, thoughtful composition and modern individuality in a way that feels effortlessly enduring.
What first drew you to wedding photography and storytelling through a fashion-forward lens?
What first drew me to wedding photography was the emotional honesty of it all. In between moments, atmosphere and the way a day can feel deeply personal while also visually beautiful. I have always been naturally drawn to storytelling that feels intentional rather than overly staged and weddings become the perfect space for that.
Over time, fashion become a huge influence the way I see and document weddings. Not in a trend-led way, but in how styling, texture, movement and emotion can all exist together to create something timeless and expressive. I love when couples approach their wedding with individuality and a strong sense of self and I’m inspired by capturing that in an editorial yet human way.
Shooting on 35mm film plays a big part in my process too. Film slows me down and makes me observe more carefully. There is a softness, depth and honestly to it that perfectly reflects how I want people to remember their wedding day.
What defines a timeless image to you and how do you create work that feels enduring rather than trend-led?
A timeless image is one that still feels emotionally true years later. It’s not only about aesthetic. It’s about capturing people in a way that feels honest, effortless and deeply connected to who they are. The images that stay with us are usually the ones that hold feeling, atmosphere and authenticity rather than something created purely for trends and social media.
When creating work I’m always thinking about longevity. I try to avoid over directing or chasing what is currently popular and instead focus on natural movement, genuine interaction, beautiful light and thoughtful compassion. Fashion and editorial influences will always be part of my work, but I approach them in a way that feels refined and understated rather than overpowering.
How do you balance editorial direction with honest, unscripted moments on a wedding day?
The balance comes from observation first and direction second. I never want a wedding day to feel like a production or constant photoshoot, so I approach it in a way that allows space for real moments to unfold naturally while still creating imagery that feels considered and refined.
When I give direction, it’s usually very gentle and movement based rather than heavily posed. I may guide couples into good light, suggest an interaction or create space for them to simply be present with each other, but I’m always looking for the moments in between. The subtle expressions, energy and emotion that cannot be manufactured.
My editorial approach is less about perfection and more about atmosphere, composition and storytelling. I want the images to feel elevated without losing their honesty. Weddings are deeply emotional and personal and I believe the strongest photographs happen when people feel comfortable enough to fully be themselves in front of the camera.
What role does film photography play in shaping the mood and emotion of your images?
Film photography plays a huge role in the emotional language of my work. There’s a depth, softness and imperfection to 35mm film that feels incredibly human to me and I’m drawn to the way it captures atmosphere rather than just appearance.
Shooting film also changes the pace of how I photograph a wedding day. It encourages me to slow down, observe more carefully and be intentional with every frame. Because of that, the images often feel more instinctive and emotionally connected rather than overly polished.
I love the nostalgia and timelessness film naturally carries, but more importantly, I love how it preserves feeling. The grain, tones and subtle imperfections all contribute to images that feel lived-in and honest. Film isn’t simply an aesthetic choice, it’s part of how I tell stories in a way that feels emotive, tactile and enduring.
How does Scotland’s landscape, light and architecture influence your visual storytelling?
Scotland influences my work constantly. There’s a certain moodiness and quiet romance to the landscape, light and architecture here that naturally shapes the way I see and photograph weddings. The ever-changing weather, soft diffused light and dramatic scenery create an atmosphere that feels both cinematic and deeply emotional at the same time.
I’m especially inspired by the contrast Scotland offers. Historic architecture against raw landscapes, grand castles alongside intimate coastal settings, elegance mixed with something wild and untamed. It allows wedding stories to feel layered and immersive.
The light here also plays a huge part in my approach. Scottish light is rarely harsh, which lends itself beautifully to film photography and softer, more textural imagery. I’m always drawn to creating photographs that feel atmospheric and emotionally grounded and Scotland naturally provides a setting where that kind of storytelling can unfold effortlessly.
What details or moments do you find yourself instinctively drawn to when documenting a celebration?
I’m instinctively drawn to the moments that often happen quietly and without attention. The in-between exchanges, subtle gestures, fleeting expressions and the atmosphere surrounding them. I also pay close attention to texture, movement and environment because they help shape the emotional tone of a story. Fashion, florals, architecture, candlelight, weather and tablescapes all become part of the narrative rather than separate details to document individually.
More than anything I’m drawn to emotion that feels unforced. I love capturing celebrations as they naturally unfold, the energy of the room, the intimacy between people and the small moments that couples may not even realise are happening at the time, but later become some of the most meaningful images to look back on.
What excites you most about modern weddings and creative expression right now?
What excites me most about modern weddings is how personal they’ve become. Couples are moving away from expectations and creating celebrations that genuinely reflect their personalities, relationships and sense of style. There’s far more freedom now to approach a wedding creatively, whether that’s through fashion choices, locations, unconventional timelines or the overall atmosphere they want their guests to experience.
I also love seeing how boundaries between art, fashion and wedding storytelling continue to blend together. Couples are becoming more intentional with design and aesthetics, but at the same time placing real value on presence, connection and experience rather than perfection. That balance feels incredibly inspiring to photograph.
There’s also a growing appreciation for individuality and emotion over tradition for tradition’s sake, which allows space for imagery to feel more expressive, layered and honest. Every celebration feels less like a formula and more like its own world, and creatively that makes each wedding exciting to step into.
What kinds of stories or settings are you hoping to photograph more of in the coming years?
In the coming years I’m hoping to photograph more celebrations that feel deeply immersive and intentional. Weddings where the setting, people, design and atmosphere all connect naturally to tell a story. I’m especially drawn to destinations with strong character and texture, whether that’s historic European architecture, remote coastal landscapes or intimate gatherings in places that feel personal to the couple.
I’d also love to continue documenting weddings that embrace individuality in a refined and thoughtful way. Couples who are unafraid to approach their celebration creatively, whether through fashion, art, music, design or the overall experience they create for their guests, are incredibly inspiring to me.
Beyond weddings themselves, I’m interested in stories that feel emotionally rich and visually layered multi-day celebrations, intimate elopements, editorial-inspired gatherings and moments that blur the line between documentary and art. More than anything, I’m drawn to work that feels meaningful, expressive and deeply connected to the people within it.
If your photography were a fashion editorial, what would the mood board look like?
If my photography were a fashion editorial the mood board would probably feel relaxed, effortless and a little nostalgic. I’m really drawn to honest moments mixed with strong composition and style, nothing too forced or overly perfect.
I love when wedding photos feel natural but still visually interesting, almost like stills from a fashion campaign or an independent film. A lot of my inspiration comes from people themselves. The way they move, interact, dress or simply exist together on the day.It would be a mix of documentary moments, timeless fashion references, 35mm film texture, beautiful light and a calm, understated atmosphere. I always want the images to feel emotional first, but with an editorial edge running through them.
What is one unexpected source of inspiration that continually shapes your creative eye?
One unexpected source of inspiration for me is light in all its forms. I’m really sensitive to how it changes a moment, whether it’s soft natural light during a wedding day or something more raw like direct flash, paparazzi-style. I actually enjoy both ends of that spectrum because they create very different emotions in an image.
Outside of photography I work with limewash paint and that influences me a lot. I love how it transforms a space in such an organic, unpredictable way. You start with a flat wall and it slowly becomes something with depth, texture and character. It never looks identical twice and that process of change is something I find really inspiring.
I think both of these things light and physical space are what shape my creative eye most. I’m always looking at how atmosphere is formed and how small shifts can completely change the feeling of a place or a moment.
Discover more by visiting inthenameoflovephotography.com and @inthenameoflovephotography. Explore In the Name of Love Photography on the Together Journal Online Directory.
