From concept to creation, Rychelle of Lovestoned Hire reveals how thoughtful curation and timeless design shape every celebration.
How would you describe the signature Lovestoned style? Is there a particular aesthetic or feeling you aim to evoke in every event?
Lovestoned Hire is about creating and bringing to life a collection of thoughtfully curated and handmade pieces that encompass your signature style that is both refined and timeless. Each piece is chosen for its ability to elevate your event—whether an intimate gathering or a grand celebration—with a sense of elegance, intention, and effortless beauty. It’s about details that truly make a moment memorable.
How do you approach transforming someone’s vision into a setting that feels deeply personal and emotionally resonant? What does your creative process look like—from that first inspiration board to the final stem placed or candle lit?
When we delve into creating a vision for a Decor hire client, most often they already have a set vision and a curated list of dream pieces from our collection, in which we simply will then compile this into a quote for them to ensure it’s correct and what they hoped for. We don’t interfere too much with our DIY HIRE Clients desired list, and only offer minimal styling advise when we can see they may have booked a table and cloth for a champagne tower, so offer the options of adding drip trays, or when booking table cloths ensure they have given us the floor plans with measurements so they don’t under book when it comes to setting up. We do absolutely guide them as best we can when they ask what pairs well together colour-wise (eg umbrellas and cloths) and offer suggestions of how our silverware can be used for many purposes, and provide imagery to help inspire their creative process. Lovestoned also offers styling and florals – with only taking on a select number of weddings per year – to ensure that we can offer those clients the utmost attention to detail and create a vision that is unique to them and in electing it with our eye for detail in styling our pieces.
With over 10 years of building your luxe hire collection, what are your favourite pieces to work with, and how do you balance antique charm with modern edge?
A few of our favourite pieces are ones that we designed or brought thinking they might only have a limited timeframe of being on trend, but have stood the test of time, and after years, we love seeing how stylists are so creative and reinvent the way in which to showcase and style these decor pieces.
Your background spans fashion, graphic design, florals, and visual merchandising. How do these disciplines inform the way you approach your work?
By having such a vast background, I feel it allows the mind to think in a different way, unlike how just a stylist or just a florist may think. I’m able to most often foresee how collectively a concept may come together infusing all the elements. When getting approached for a job also it often makes me pause and think how can we use our pieces to be styled and showcased in a new light and to inspire others when seeing and then wanting to book in the decor to then elevate their own special day or event.
What trends are currently inspiring you, and how do you filter those through the Lovestoned lens to ensure they still feel bespoke and not cookie-cutter?
The use of fabrics is a trend that first came on our radar a few years ago, and the fact it’s still going strong shows just how creative we can be with fabrications. We saw that in Europe, the planners/ stylists were using them in a simple and clean classic way and reinventing the way it may have been used for a different purpose. Which absolutely got my mind racing as images started popping up on Pinterest and socials such as Instagram. With a background in fashion design and always having fabrics lying around the place, it was only natural that I take inspiration from them and create my own versions so that brides can then have access to a range to suit their day. The beauty of the bespoke fabrications we have created is seeing how it can be used in so many different ways across the day. Eg our 3-tiered ivory lace cloth. We see it being used as a signing table, then repurposed for under a champagne tower and then again for a wishing well to be placed on at the reception, or as a cake table. Allowing the couple to have it featured as little or less and ensure they also get that perfect moment captured. It of course does come down to the stylists or the florists on the day and how they pair our decor with the surroundings of the venue or floral elements to ensure it’s not your run of the mill been done and seen before and the most important person being the photographer capturing it artistically. We have been inspired by others and are seeing many others jump on the bandwagon now also, some completely copying our work and others tweaking it a little, but we take it as flattery due to only servicing the Sydney area and having limited stock, which once it’s booked out it’s booked.
What’s something couples often don’t realise about what goes into professional hiring, and what do you wish more people knew?
One of the most important things we have learnt over the years and are trying to inform clients when hiring, due to being a boutique brand and our pieces being limited in stock or one of a kind, that quite often there are many vendors involved on the day. And each vendor will differ in what they offer and how they run their business, but we try to teach our clientele that there is a duty of care to pieces when hiring, and this also results in added costs which aren’t often factored in or care and handling and cleaning. Sometimes people forget that we are small in the human power behind the brand, so there is still time in needing to clean the items in a short turnaround timeframe for the next bride hiring 3 days after they return the items or fixing/remaking items that may be damaged.
Out of all the moving parts on the day, what’s your personal favourite moment? Is it the floral install, the ceremony reveal, the tablescape magic
Ooooo getting the images back, is always our favourite. As quote often when decor goes out, when we have created it or added it to our collection, I personally have a vision of how I would use it when styling, but every clients taste and vision is so different so receiving back the images and seeing how its used and captured is the most rewarding.
Dream location to be hired for a wedding?
Any venue that is more of a private property and has that slightly more untouched and organic and intimate feel where you feel like you are transported to another place always gets the heart fluttering. It allows our clientele to be a bit more creative in their choices and to also create a unique vision for them. Any Italian wedding venue is on the bucket list due to its aesthetic in the venue’s layout and architecture, which we feel pairs perfect alongside a lot of our pieces. We wish here were more landscape and venue like this here in Sydney, yet we love seeing more venues come on our radar with a small select being (as its to hard to narrow to just one) Sommerley house, Red leaf, Greyligh Kiama, Lindesay house, mona farm, krinklewood and Talits estate.
To learn more, visit lovestoned.com.au and @lovestoned.hire
Lovestoned Hire
